GANGTOK, 31 Mar [PIB]: A meeting of the Inter Media
Publicity Coordination Committee (IMPCC) was held in Gangtok today. The meeting,
presided by Commissioner-cum-Secretary Animal Husbandry Department, Sanoj Kumar
Jha, was attended by senior officials of the various central government offices
including ICAR, SSB, Ayurveda Regional Research Institute, media units under
the Ministry of Information and Broadcasting, officials of the state IPR &
Animal Husbandry department, Sikkim State Aids Control Society and NERAMAC.
Nehru Yuva Kendra, Sikkim under the Ministry of Youth Affairs and Sports hosted
the meeting.
Addressing the IMPCC meeting Secretary, Animal Husbandry
Department, Government of Sikkim, Sanoj Kumar Jha stressed on the need for
holding such coordination meetings at regular interval to ensure better
coordination among central and state government departments and to launch joint
publicity on common themes to create public awareness.
Chairman of the IMPCC and Director, PIB Gangtok, C.K.Dorjee
highlighted the objectives of the media coordination committee and urged the
print and electronic media, particularly AIR, Doordarshan and Field Publicity
units to mount maximum publicity on creating voter awareness in the state. He
said such efforts would supplement Election Department’s effort on Systematic
Voter Education and Electoral Participation (SVEEP) campaign & ensure that
people in large number come out to exercise their franchise in the upcoming Lok
Sabha and State Assembly elections. He mentioned about the press statements
being issued by the PIB to the local media on various election related subjects
to educate & inform the voters about the facts and figures relating to
elections.
Zonal Director, Nehru Yuva Kendra (NYK), Nabin Kumar Naik
highlighted the efforts made by his organization to involve the rural youths in
nation building activities and to develop such skills and values in them so
that they become responsible and productive citizens. He said the NYK organized
a five-day long youth orientation camp in Gangtok recently in which youths from
all four districts attended. He the NYK held a rally during the workshop in the
state capital to create voter awareness.
Representatives of different offices and organizations who
attended the meeting reviewed the activities and publicity campaign since the
last IMPCC meeting.
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